World Table Tennis / ITTF
[TV und Social Media Content]
Cinematic Videos for a Global Audience
World Table Tennis (WTT) organizes top-tier table tennis tournaments that bring together the best players in the world. WTT has transformed what used to be a niche sport into an event for everyone – complete with high-end light shows, performances and lots of fan activities outside the competition hall. The tournaments are broadcast in over 130 countries and reach millions of viewers – both live in the arenas and via TV and streaming platforms.
Final Matches with Cinematic Presentation
The final matches are the highlight of each WTT tournament. For these, final teasers are produced – short cinematic videos that build excitement before the decisive games. Through dynamic editing, engaging music and emotional imagery, they create a captivating atmosphere.
Finals Teaser WTT Champions Montpellier
Finals Teaser in Infinity Arena spectator perspective
Table Tennis on the World Stage
WTT tournaments take place throughout the year, all around the globe, bringing the world’s top players to spectacular locations. From major metropolises to emerging sports hubs, WTT ensures that table tennis is visible internationally. Superhaus has accompanied WTT at many events and contributed with high-quality video productions to bring the sport’s fascination closer to a worldwide audience.
This includes highlight clips, social media videos and innovative visual concepts that make the sport’s dynamics and intensity tangible.
The events Superhaus has worked on include stops in Europe (Budapest, Rome, Magdeburg, Frankfurt, Montpellier, Ljubljana) and many global locations like Thailand, Qatar, South Africa, India, Saudi Arabia, Japan, South Korea, China, Singapore, USA, Brazil and more.
Men’s Finals Teaser Europe Smash
Women’s Finals Teaser Europe Smash
Men’s Finals Teaser China Smash
Woman’s Finals Teaser China Smash
Social Media Videos with Huge Reach
In today’s digital world, social media is key to making a sport known globally. For World Table Tennis, achieving high video views on platforms like Instagram, TikTok and YouTube is essential to bring table tennis out of the niche and make it accessible to a broad audience.
Particularly successful are the ball-tracking videos produced by Superhaus. These consistently generate high view counts. For example, a video of a match between Dang Qiu and Hugo Calderano reached over 100 million views across platforms – making it the most viewed video in WTT history.
The real-time ball speed measurement makes the dynamics of play more understandable for viewers. Table tennis can feel extremely fast for newcomers, but this style of content gives them a new perspective and makes the sport more accessible.
47 million views on YouTube shorts
Complex Manual Ball-Tracking
The ball-tracking setup uses a static camera capturing the entire playing field in slow motion. Through digital zoom and careful frame-by-frame tracking, the ball stays centered in the image.
The speed measurement is done manually by counting frames at the beginning and end of the ball’s flight, with the rest interpolated – a painstaking process that demands high precision.
The spin indicator makes the importance of ball rotation visible, adding another layer of insight for the viewer.
International Event Promotion
To convey the atmosphere and unique experience of a WTT event, WTT also produces venue tour videos. In these, players such as Koen Pang (World #20) walk through spectacular locations like the Infinity Arena with personalities like Adam Bobrow (well-known table tennis YouTuber and WTT commentator), giving fans an inside look.
These videos often show exclusive backstage areas such as training halls, warm-up zones and player lounges – spaces usually reserved for the athletes themselves.
Koen Pang (WR #20) and youtuber Adam Bobrow lead us through the Infinity Arena.
Tribute to a Star Player
For example, the Indian star player Sharath Kamal Achanta, one of the most influential figures in international table tennis, was honored at a Star Contender event in Chennai, India. In a short but meaningful video, his extraordinary career spanning more than 23 years in professional sport was celebrated.
Intensive Training Insights
Training videos offer glimpses into what players do off the big stage. These videos get close to the athletes in real, candid moments – from intense training sessions to casual interactions with teammates.
These authentic insights help fans get to know the personalities behind the top players. They show that table tennis is not only a highly technical sport, but one driven by passion, teamwork and personal stories.
Sweden’s Christina Källberg and Truls Moregard getting in a relaxed warm-up.
Austria’s top player Daniel Habesohn shows off his behind-the-back skills.
A Kaleidoscope of Social-First Content
Superhaus also produces a variety of personal and fun short form videos. All of this makes the sport feel alive and shareable across platforms.
Table tennis legend Massimo Constantini demonstrates his iconic finger-spin technique as today’s top pros attempt to replicate it.
Top US prospect Sid Naresh faces off against tricky questions in the ‘Quickfire Rally’.
Wrong answers only – youth players at the Europe Youth Smash dare to step in front of the camera.
Australian player Eli Ho demonstrates his exotic ‘Tiger’ grip.